In the year 1992, the company incorporated in California, under the name KIA Motors America, Inc. This became the arm of the company that dealt with Sales, Marketing and Distribution in America. If we look at the company’s affiliation with other automobile manufacturers, we get to see that Hyundai Motor Company is the biggest investor, holding a 33.88% stake in Kia Motors.
At the same time, Kia Motors also holds share in 22 of the companies owned by Hyundai Motors, and these shares range from 2.9% to 45.37%. Apart from these associations, the company has been focusing on expanding its name in the European Market for quite a while now.
Kia Motors Europe, which is the sales and marketing division of the company in Europe, has been in the field for close to three decades now, selling vehicles sine 1991. Moreover, the company has recently shifted its focus in growing economies like India, where it enter the market in 2019 with its SUV – Kia Seltos. The company has managed to gain huge success in India within such a short time span.